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She should be a non-voting member of any com- mittee which will be seeking publicity or she should be advised of the final outcomean any committee desiring publicity. She, shotild'-inot let her work overlap the work of the Secretary. She shall, with the help of the Secretary. complete the Annual Donations Form. present the report to the annual meeting of the Branch and forward it without delay to the Public Relations Officer of the District. In making a report the P.R.R. is advised to be simple and concise: to be spec1â€" fic. giving facts not opinions; to be positiveâ€"not stating problems so much as telling what is being done to solve them; to be persistent. This requxres energy, imagination and initiative. but public re- lations are built through repetition. The impor- tance of creating friendly relations with editors and radio personnel was emphasized, letting them know in advance of events of interest and inviting them to send their representatives to cover these events. From the findings of the discussion groups, Mrs. McCandless presented a report to the con- ference. Following are some items from the report: Public Relations is the skill of communicating goodwill. It is a continuing thing, and must be built on consideration, kindness, courtesy and appreciation. In the Branch itself. respect for the organization must be fostered. Respect demands loyalty. Loyalty begets responsibility, and when one is aware of that responsibility, action must follow. Give loyal support to officers when they are doing their best. Lengthy business sessions create poor Public ‘k 1' * SOLACE FOR HANDICAPPED The following creed hangs in the office of the Ontario Division of The Canadian Mental Health Association. It was Written by an unknown soldier many years ago. I asked God for strength, that I might achieve . . . I was made weak, that I might learn humbly to obey. I asked for health, that I might do greater things . . . I was given infirmity, that I might do better things. I asked for riches, that I might be happy . . . I was given p0verty, that I might be wise. I asked for power, that I might have the praise of men . . . I was given weakness, that I might feel the need of God. I asked ‘Ior all things, that I might enjoy life , . . I was given life, that I might enjoy all things. I got nothing that I asked for â€" but everything I had hoped for. Almost despite myself, my unspoken prayers were answered. I am among all men, most richly blessed! Distributed by the Ontario Division of The Canadian Mental Health Association, 111 St. George St., Toronto. Additional copies may be ob- tained upon request. * * * I4 Relations so far as visitors becoming mama“ concerned. The Secretary-Treasurer and x h dent should screen all correspondence hel'oit mm. ing to a meeting, and except for letters limit th. F,W.I.O. President and Miss McKercher' "lilLiL other correspondence should be summarwq a specified time for the business peritnl mm delegates recommend having a screenin. .‘tim mittee for financial appeals to guide the -‘ My, in making donations. Share material, such as skits and sun, other Branches. This could be done lhlti. District P.R.R. Exchange moneymukm, through the District P.R.R. Entertain ml“; Branch during the year, inviting non-memo H The P.R.R. should have a knowledge ,. m is available in the Loan Library. WW. ‘0. llll the Use “Home and Country,“ and stud W ideas for a programme. A copy of Mi man‘s article in the last uHome and l ,1,“ about material to be sent to that PI. nun shotild be cut out of the magazine an mi where the P.R.R. can find it for refercn, Hen having material to send to “Home and Curt Begin your report of meetings or flu Lilh the most important item, Ask your nemr W a reporter to help cover important 6\ «is District and Area meetings, and Branch u- saries, if celebrating in a large way. A u a photographer. and make sure that the I' im- portant people are photographed, espec in} visiting officials or guest speakers. Set Llll courtesies are given to these people whe- t‘lltl- ing. Money collected in a canvass, as for "wit the Cancer Fund, cannot be entered in i mks as a donation from the Institute. In sending donations, the feeling is the needs of the home must be first, but met be willing to support national and iqu unal needs to a certain extent. Think twice h col- lecting from members at a meeting for Hul- 0fâ€"the~district appeal. If a report is not published when suh .l to a newspaper the report may have red '00 many changes or it may have been tow . lot the deadline and then too old for the in “in. With your report to the press send a h. it oi the most important item unless the edr will: it without a headline. I A suggestion for a press report was u . rtl 0t all the benefits gained through the t - 0! Women's Institute Resolutions. Several Districts reported weekly rail Hedi casts. (Note: The name Public Relulitrl Il‘l'f' sentative is now Public Relations Otficu rill Our National Organization The conference was very fortunate r Mrs. E. I. Roylance, President of tilt? ' Women’s Institutes of Canada, as a \- a special speaker. Mrs. Roylance 011th of the projects and interests of the nn‘! ganization. Working with UNESCO, rwrc hfl~ fired a Gift Coupon project under the Extrw' i partment of the University ColletlC 0i ‘ “N Indies to provide adult education to inll‘ “'1: the level of the homes and living condiuow uI lhf people of the West Indies. ,n WE .ilcd .ind .nmr fl or- HDME AND coUNTRT